Mitch Lemus

Advertising and UX Copywriter New York, NY

Accomplished senior level copywriter. Copy, content, concept development and UX for high-profile brands at world-class agencies and organizations.

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Accomplished senior level copywriter.
Copy, concept development, content design and UX for high-profile brands at world-class agencies and organizations.

Over the course of my career I’ve had the opportunity to craft advertising for some of the world’s biggest brands, working on both the client and agency side.

As a generalist, I’ve developed copy, content and concepts for both digital and traditional initiatives across a wide range of categories that include:

technology, travel, food & beverage, telecommunications, automotive, financial, healthcare, fashion, entertainment, non-profit, retail, media and more.

I believe the most effective ads elicit an emotion – whether it be laughter, fear, empathy or intrigue.

Influencing consumers with just the right idea, image or a few choice words is a huge challenge. But it’s one that I live for every day.

Where I’ve applied my wares:

Agency Side:
Publicis, mcgarrybowen, Tribal DDB, Razorfish, Digitas, Kaplan Thaler Group, Havas/Euro RSCG 4D, Atmosphere BBDO, McCann Erickson, Rapp, Wunderman, iDeutsch, HUGE, Havas Strat Farm, eBay Enterprise/True Action, Rauxa Direct, Tranzact, DraftFCB Healthcare.

Client Side:
American Express, MetLife, Barnes & Noble, PricewaterhouseCoopers, Capital One, Screenvision, Oberon Games, Saks Fifth Avenue,,, Ascher Pharmaceuticals, Spotlight Cinema Networks.

Current Engagement
UX Writer/Content Designer at American Express.
Write clear, concise, conversational copy that effortlessly guides prospects through mobile and web-based experiences and user journeys.

To discuss freelance assignments or full-time opportunities, please email me at

For resume, click “Download Resume” button above.


The times they are a changin': Some portfolio samples no longer display animation or interactivity due to Adobe's discontinuation of Flash in Dec. 2020.


Digital and integrated campaigns websites mobile UX writing microsites landing pages emails rich media social media print direct mail SEO radio humor writing demo scripts content development short & long format copy